Mar 11, 2019 | By Georgie Hyatt
Request a demo to experience WGSN.
New York: Proenza Schouler’s collections have been instrumental in driving the market for some time and the company enjoys a coveted place as one of the most influential labels in New York; for the past two seasons alone, their takes on scuba chic and schoolgirl rebellion have inspired legions of imitators. For S/S 11 Jack McCollough and Lazaro Hernandez cleaned up their act while incorporating a number of their recent techniques and color schemes. Ladylike silhouettes and demure hemlines ruled their runway, with boxy jackets and calf-length shift dresses bringing modesty back. But although these looks were more grown up, they still qualified as experimental, enlivened by bohemian hand-dyed silk, crocodile embossing, distressed mesh, artfully layered sheer elements and bold pop colors. Camisole tops, hook-and-eye closures and touches of lace infused some ensembles with a boudoir reference that managed to feel both fresh and translatable. Other than a few bold bib necklaces, accessories seemed less of a focus for McCollough and Hernandez this time around – slim pumps and small bags took a backseat to all the punched-up, ladies-who-lunch apparel.
View Collection Images
Know what’s next. Become a WGSN member today to benefit from our daily trend intelligence, retail analytics, consumer insights and bespoke consultancy services.