Oct 02, 2018 | By WGSN Insider
We first announced the Versace for H&M collaboration back in June, and four months later, the collection’s full look book has found its way to the Internet. The iconic Versace look, featuring all the signature materials and graphics elements, has been translated into a lower-priced collection for the retailer, slated to hit stores on November 17th.
Versace’s collection for H&M is full of the label’s trademarks. Dominated by bold colors and prints, the brand’s creative director Donatella Versace went back to the archives to bring selected Versace classics to a whole new audience. For the first time, an H&M designer collaboration will also include home goods, and all of the collections will be available in around 300 stores worldwide, as well as online for countries where H&M.com is available.
Women’s silhouettes range from shifts, sheaths and goddess frocks to pleated mini-skirts and bomber jackets. The collection boasts loads of stud and sequin embellishments, as well as luxe materials like leather, silk crepe and velvet. Many looks are patterned, and some feature famous prints pulled from Versace’s archives.
Know what’s next. Become a WGSN member today to benefit from our daily trend intelligence, retail analytics, consumer insights and bespoke consultancy services.