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Living Coral is the 2019 Pantone Colour of the Year – as forecasted by WGSN

Pantone’s Colour of the Year for 2019 has been unveiled as Living Coral – a colour that WGSN picked up on in our S/S 19 trend, Common Ground.

Trustenomics: Brands as community

Consumers are existing in a climate of fear and worry. As trust in Governmental bodies continues to wane, consumers are looking to place that trust in brands that stand up for them. This is Trustenomics.

‘Oh Hey Girl’ founders on community-building, and designing for the ‘gram

In two short years, ‘Oh Hey Girl’ has blossomed from a Depop page into a womenswear brand in its own right, with 220k Insta-fans to suit. WGSN caught up with founders Jade and Symone to talk increasing demand for speed-to-market, and relationship-building with their customer.

The Renaissance Up North: Toronto 

With a miniature ‘art boom’ on the horizon, Toronto continues to make its case as one of the most inconspicuous and diverse cities on the planet. Here are some things to place on your radar for your next venture up north.

WGSN X Mills Fabrica: Closing the loop

At the WGSN x The Mills Fabrica symposium, industry heavyweights gathered together to discuss all the ways they are contributing to the cause.

Meet HARTH, the new brand making subscription interiors cool

Adding personality to the home can be difficult as your individual tastes changes over time. Enter HARTH – a homeware subscription service. WGSN reports.

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