May 24, 2019 | By Cassandra Napoli
Seattle-based retailer Nordstrom will finally open a full-priced outpost in NYC tomorrow, but the store that will be unveiled at 350 West Broadway in Soho won’t be the usual Nordstrom department store. Instead, the chain will introduce Treasure and Bond, a much smaller, more fashion-forward concept shop that donates all proceeds to charity. Treasure and Bond’s offerings will be hipper and more specialized than its big sister; items range from custom Satya Twena hats and jewelry from London-based label Akong to old Afghan kilim rugs. The concept shop is already drawing many comparisons to Paris’ Merci, another charitable specialty shop that sells discounted designer goods and caters to a sophisticated urban customer.
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