Jan 24, 2017 | By WGSN Insider
As we depart out of summer sports season and into Fall, the Active Team has been gearing up for cooler weather activities. So when we recently came across the release of the Nike Tennis Flame Collection, it immediately brought us back to hot summer days, playing tennis on our favorite courts. (Ahhh, summer!) And to make matters more exciting, Roger Federer is modeling the kit. (Ahhh, Roger!)
“Twenty years ago, the Nike Tennis design team created the ‘burning ball’ logo inspired by the type of tennis Nike stood for: fast, furious and unapologetic. The mark was first used on the Nike Air Tech Challenge and was added to the neon colors, denim and spandex of that era’s Challenge Court collection.”
“To pay homage to 1992, Nike Tennis has created a new Flame collection. The Air Zoom Vapor 9 Tour, Air Max Courtballistec 4.3 and Breathe 2K12 have been released with the same visual design for the first time. Roger Federer will wear the Air Zoom Vapor 9 Tour in London in November. The collection is available on www.nike.com beginning November 1.”
Quite a sight to see after such a long, esteemed history in the game of tennis. And right on trend with the neon palettes we’ve been seeing for months.
Don’t forget, the Australian Open is right around the corner. Game on!
Know what’s next. Become a WGSN member today to benefit from our daily trend intelligence, retail analytics, consumer insights and bespoke consultancy services.