Jun 26, 2018 | By Emma Griffin
For the past month, we have been training for the She Runs LA 10k sponsored by Nike in LA. We were selected to be part of Nike’s “Entourage” with a handful of other incredibly inspirational women within the industry, including DJ Lady Sha (beat maker), Leah Polcyn (trainer extraordinaire) Kitti Fontain (resident stylist), Brass (photographer/documentarian) and Ms. Karli Henriquez (all around media maven).
Our goal was to help Nike select a “Crew” of young women that not only embodied the spirit of performance, but also had what it takes to look fly while doing it. After a few castings, we put together a dream team of active babes from all over LA.
Nike made sure to keep us properly laced for the events leading up to the race, sending over an array of performance and lifestyle pieces that we have worn to our weekly training nights at The Montalbán theater in Hollywood. And we have all been religiously rockin’ our Nike+ FuelBands, comparing stats and pushing ourselves to beat our daily goals on the regs. It has been such an amazing experience so far, with so many magical women, we can’t believe tomorrow is the actual race day.
If you are in LA tomorrow, Saturday April 14th, come on down to Paramount Studios and help support us from the sidelines. Stylesight will also be on hand snapping streetstyle pics all day, so make sure you come correct. For more info check out She Runs LA! – Jeanine Pesce
Know what’s next. Become a WGSN member today to benefit from our daily trend intelligence, retail analytics, consumer insights and bespoke consultancy services.