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New Media: District MTV Launches in October

MTV has divulged plans to launch a new digital service in October that will focus on emerging fashion and music talent.

Delving in to the enormous archives of the influential music channel and youth-focused brand (which spans over 30 years), District MTV will present iconic music videos, performances and interviews that the MTV name is so synonymous with, exploring their influence on the style stars of today.

Speaking with us exclusively, former Director of Lifestyle and Youth Culture at Stylesight, Helen Job, told us that readers will be able to explore and curate a wealth of fresh music and fashion talent, including “sneak peeks” into the dressing rooms of MTV performers, and the stylists and designers who create their unique looks.  In addition, MTV’s vast global network will deliver early trends, local style movements and hidden talent from around the world.

We can’t wait!  Make sure you sign up here. – Samantha Fox

Know what’s next. Become a WGSN member today to benefit from our daily trend intelligence, retail analytics, consumer insights and bespoke consultancy services.

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