Login

New Day for Woolrich

fob_jan_18_2011.jpg

Former J. Press designer Mark McNairy debuted his first collection for Woolrich Woolen Mills yesterday at Milan’s Galleria Lorenzelli. Attendees helped themselves to assorted refreshments available in a mess hall tent, then got a glimpse of McNairy’s visions for Woolrich F/W 11. The brand’s new direction takes inspiration from 20th Century Naval and Ivy League uniforms, drawing equally upon American icons like John F. Kennedy and the musical South Pacific. Notable styles include a pieced wool duffel coat, black chinos, and a double-sided stadium coat, as well as the company’s first ever footwear offerings: felt chukka sneakers and flannel pieced brogue boots. The line continues to be made in the USA and is carried at stores like Barneys New York, Bloomingdale’s, Saks Fifth Avenue, Colette, Beams and Lane Crawford.

Know what’s next. Become a WGSN member today to benefit from our daily trend intelligence, retail analytics, consumer insights and bespoke consultancy services.

Share
Tweet
+1
Share
Pin