NeoCon 2014

NeoCon, the largest exposition for commercial interiors in North America, kicked off its 46th edition yesterday with over one million square feet of showroom and exhibition space. 

Held in Chicago’s Merchandise Mart, NeoCon showcases the latest products for commercial interiors providing innovation and inspiration for a number of markets, most notably office, hospitality and healthcare spaces. Guided by this year’s theme, “Place Matters”, NeoCon has embraced a holistic approach to designing space that mirrors the way interior designers and architects work on a daily basis: by grouping exhibitors in practical categories such as Technology, International Partnerships and Interior Finishes and Materials on one floor, while on the other hand Furniture, Fabrics and Flooring vendors are gathered on a separate floor.

An initial walk through the bustling floors of Merchandise Mart reveals that many of the office products presented this year are focused on creating fluid spaces that adapt to the ever-changing demands of the modern professional. Versatile choices that allow for collaborative work and autonomy are the main driving force behind the designs of many major brands such as Haworth and Inscape. This intuitive design philosophy can be seen most discernibly in pieces that can be configured into multiple settings to suit cooperative situations as well as independent work, space dividing screens, and table and shelf surfaces, that allow writing and erasing.

Alongside an appetite for fashionable function, NeoCon is embracing a clean and minimalist aesthetic that doesn’t shy away from color, as fiery pops of red and orange have been sprinkled throughout many a showroom as accent hues, as well as charmingly vivid textiles. 

We will continue to spot and analyze the most noteworthy trends seen at NeoCon for a full coverage report for subscribers. Keep an eye out! – Christina Thornell

Know what’s next. Become a WGSN member today to benefit from our daily trend intelligence, retail analytics, consumer insights and bespoke consultancy services.