14 hours ago | By Joanne Thomas
DVF has announced that Nathan Jenden has been appointed as Chief Design Officer & VP, Creative, where he will oversee all design for the brand.
The news follows the recent departure of Jonathan Saunders from his role as Chief Creative Officer at DVF in December 2017.
Jenden is by no means new to DVF – he spent ten years at the brand up until 2011.
‘It is with joy and pride that I look forward to welcoming Nathan back at DVF. Nathan is an extremely talented and technically skillful designer who also has a great gift at surrounding himself with young, emerging talent. He totally embraces the DVF woman and the brand enjoyed its greatest commercial success during his tenure’, says Diane von Furstenberg, Founder of DVF.
‘The fundamental essence of DVF that Diane created is an identity that has empowered women everywhere, delivering accessible style, confidence, independence and a sense of self-worth. Diane delivers that message not only through fashion, but in her approach to life, her love of art, culture, diversity and philanthropy. I see DVF as being more relevant today than it ever was in its message of self-empowerment while being dynamic and modern. I want to give the DVF girl what she wants when she wants it, and with the joie de vivre and sense of purpose that epitomizes Diane, DVF the brand and the spirit of women today. And most importantly of all I want to make great clothes that resonate with women,’ says Nathan Jenden.
Mr. Jenden will report directly to Diane von Furstenberg and DVF’s board. His first collection will be Fall/Winter2018, to be shown in February.
Know what’s next. Become a WGSN member today to benefit from our daily trend intelligence, retail analytics, consumer insights and bespoke consultancy services.