Feb 22, 2018 | By Samuel Trotman
Get more Denim insights as a WGSN subscriber
In 1915, Cone Mills of North Carolina became the fabric supplier for Levi’s 501 and continues into present day. This fall, Levi’s has chosen to celebrate one of its most trusted partnerships, one that has been fundamental for the growth of the brand, by launching the XX 501 Cone collection. While staying true to the original fabric, this special collection will feature lightweight fabric that was specially developed for Levi’s. The collaboration will also bring back the ‘Homer’ style, which is an original fit from 1915 and named for the original owner. The jeans will also feature exposed rivets, cinched back, two pockets, suspender buttons and a leather label.
Know what’s next. Become a WGSN member today to benefit from our daily trend intelligence, retail analytics, consumer insights and bespoke consultancy services.