Marcel Wanders’ animated video brings Randstad Talents to life

Dutch designer Marcel Wanders has created a very cute video for the range of gifts and collectibles he has created for HR firm Randstad. In it, one of the Talents characters peels off its page to pop into 3D form, exploring the world around it and creating mischief for Wanders, who co-stars.

Inspired by the rise of fashion film, interiors and design brands are increasingly exploring video storytelling as a valuable campaign addition. Subscribers can read more about this emerging trend in the Lifestyle & Interiors: Top 5 Spring/Summer 2015 Campaigns report.

– Sarah Housley

Know what’s next. Become a WGSN member today to benefit from our daily trend intelligence, retail analytics, consumer insights and bespoke consultancy services.

WGSN Insider Bulletin

Experience Lifestyle & Interiors on WGSN.

Related Stories

Soda (The School of the Digital Age) uncovers the fun in tech

Muji's new Aroma Bar brings Japanese aromatherapy to London

Decor trends: Global folk, llamas and yellow accents are the market must-haves