Sep 26, 2019 | By Jane Boddy
Get more with a WGSN membership. Click for a demo.
Sep 05, 2013
By Theresa Yee
Nails are on the radar of every beauty editor during Mercedes-Benz fashion week in New York. OPI kicked off the first show of the week at BCBG Max Azria at the Lincoln Center with barely-there manicures: an understated yet elegant beauty look that is completely wearable off-duty. Models walked the runway wearing OPI’s Samoan Sand, a polish with a hue that looks like soft, sifted sand. The brand has super blogger Miss Lady Finger chronicling nail looks backstage via a special manicure hub.
Butter London also represented the done-yet-undone nail trend backstage at Tadashi Shoji where Global Colour Ambassador, Katie Hughes, created a chic, muted nail look.
The look was feminine and completely wearable off the runway. To create the effortless-looking, natural manicure, Hughes used the Butter London Nail Lacquer in Yummy Mummy with Butter London Nail Lacquer in Hen Party layered on top. To seal the look, Hughes slicked on one coat of Katie completed the look with the Butter London Matte Finish Shine Free Topcoat. Matte topcoats are totally trending right now.
“We wanted the nail to mimic the gorgeous organza fabrics seen throughout Tadashi’s collection,” said Hughes. “The matte topcoat really transformed the nail to give this glistening, textured effect.”
— Glynnis Mapp, Stylesight Beauty Editor
Know what’s next. Become a WGSN member today to benefit from our daily trend intelligence, retail analytics, consumer insights and bespoke consultancy services.