Luella Bartley is one of the most beloved British designers, enjoying a cavalcade of praise from the press and local celebrities for her cheeky and feminine style. During the past few seasons she has successfully explored a wild variety of themes, from witches and punk rock to ladies who lunch. For S/S 10, her eye settled on the demure side of the 60s, resulting in a pared down, structured and ladylike presentation of bubble skirts, high waists, bows, cap sleeves and sweetheart necklines. A punchy palette of coral, lemon and bubblegum pink kept these pieces from looking too dowdy by modern standards, and playful hair accessories and ballerina buns were right on trend.

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