22 hours ago | By Carlene Thomas Bailey
Get more Denim insights as a WGSN subscriber
Jul 04, 2016
Depending on where you are in the world, it might be summer right now but cast your eyes on summer 2017.
Los Angeles based Lucky Brand has just announced plans for a new swimwear line in partnership with with Manhattan Beachwear Inc, launching summer 2017. Get ready to swim in SoCal style.
All-American spirited Lucky Brand is known for its super comfortable denim, casual separates, and irreverent rock and roll attitude, while Manhattan Beachwear products are found in department stores, e-tailers, and specialty stores across the globe, so teaming up for a retail partnership just makes sense.
“Lucky Brand’s evolution into a full breadth lifestyle brand includes working with best in class licensing partners. As we evolve, we continue to partner with companies that put the customer at the center of everything they do and are innovative and design driven. We have found great alignment with all those attributes in the team at Manhattan Beachwear Inc,” says Carlos Alberini, Chairman and CEO of Lucky Brand.
The product promises to support the look and feel Lucky Brand customers have come to expect and will be available in Resort 2017 at department stores, select e-tailers and specialty stores with prices ranging from $45 – $125.
Where to show off your new Lucky Brand swimwear? how about we suggest Spice Island Beach Resort, Grenada. You’re welcome.
Like this? Follow Lourdes on Instagram here
DENIM HEAD? Our team of experts are at every trade show, determine tomorrow’s trends and know which looks are going to have a huge impact on your business. Sound good? Join WGSN.
Know what’s next. Become a WGSN member today to benefit from our daily trend intelligence, retail analytics, consumer insights and bespoke consultancy services.