Jun 07, 2018 | By Samuel Trotman
Get more Denim insights as a WGSN subscriber
Apr 26, 2010
Lot 484 is the name of the collaboration between J.Crew and Japanese denim brand Warehouse . Named after their store located at 484 Broadway in New York, the exclusive pair of jeans are made in Japan using Warehouse’s Japanese-loomed 1,000xx 14-ounce selvage denim and based on the Warehouse 800 model. Promoting the new style as a “jean for the denim purist,” J. Crew plans to offer to hem them the old fashioned way using a Union Special 43200 chain stitch machine after purchase. The unexpected collaboration brings some mainstream competition to serious Japanese denim hubs, such as Self Edge and Blue in Green.
Know what’s next. Become a WGSN member today to benefit from our daily trend intelligence, retail analytics, consumer insights and bespoke consultancy services.