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Lacoste: The Element of Style

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Assouline books has announced their publication of LACOSTE: The Element of Style, a book celebrating French tennis legend René Lacoste’s enduring brand and its contributions to fashion, lifestyle, and sport.

LACOSTE promises to be both a comprehensive historical catalogue and philosophy of aesthetics, explaining the materials, legacy, style, and je ne sais quoi of the brand’s classic pieces, including the first-its-kind alligator logo stretch knit polo shirt and the famous Club and Sport collections.

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