A New App for Jet-Setting, Instagram Addicts
By Sarah Owen

Live from Web Summit in Portugal, one of the coolest tech developments is a new app that merges travel, Instagram-worthy imagery and peer recommendations.

Nov 09, 2016
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During the tech-driven conference known as Web Summit, budding innovators have a chance to pitch their early-stage startups to a slew of hungry investors. Although not everyone can become the next big thing, there is still an excitement around discovering cool, new apps (especially given Uber’s serendipitous $37 million funding that happened during the summit a few years ago).

This week, one that caught our eye managed to blend the world of travel with the gift of shareability.

Meet Snukr! Deriving from the verb ‘chneuquer’ meaning to rummage or snoop around, the app is a tool for exploring user-generated itineraries that pinpoint must-see (and obviously must-Insta) spots. Think of it as one part Google Maps, one part Instagram.

Snukr: Instagram travel app

Snukr travel app

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Users can contribute to the community by sharing their appreciation of marked locations that can be generated through points of interest. So if you’re interested in, say, specific running routes in Paris then you can populate that information. Same thing goes if you want to hone in on a friend’s favourite meal in a certain city.

What makes this app so refreshing is its unique approach to fostering peer-to-peer reviews while allowing a visually-led generation to capture those ‘square-ready’ moments.

While the app is still in beta, take an inside peek at some Montreal locations via hashtags here. And follow us for more updates from Web Summit.

 

WGSN is live from Web Summit in Portugal this week. Follow Sarah Owen for live updates on Twitter hereJoin WGSN for industry insight, digital innovation and business strategy intelligence.

 


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