#ICYMI Day 16: Art Comes First

The holiday season is here, a time for reflection and excitement for the year ahead. To help you take stock, reminisce about the good times, and get excited for 2017, for the entire month of December your WGSN global editors are cutting through the noise to deliver you, our “WGSN #ICYMI” rundown.

It’s a rundown of the coolest most viral moments of the year, the most innovative ad campaigns, plus super cool products that may have flown under your radar this busy year.





WGSN Staffer: Dio Kurazawa, Denim Director



“Ok, so if you don’t know Sam and Shaka, the design duo behind the website Art Comes First, you need to get to know them and quickly. They are practically the most dapper menswear dudes in the game right now, and their site, which started as a style blog is now a fully fledged style destination and brand consultancy. After making a huge buzz in 2016 with their urban meets classic menswear aesthetic, they are branching out into an E-commerce store, launching soon. 


A warm welcome to Amsterdam from the gent @olaf_oh

A photo posted by Art Comes First ® (@artcomesfirst) on


But more than just style stars, these two are pushing diversity in fashion through their site and the emerging brands, designers, and multicultural street style stars that they highlight. Plus they are super cool dudes, and we’re planning a very cool WGSN collab soon, so stay tuned,”

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