Aug 17, 2017 | By WGSN Insider
If you are only now looking for a Mother’s Day gift, then you may be a little late. Okay, so I’m a little bit late on this blog post, too. For all of us procrastinators, here are a few comfy ideas that will surely win you some brownie points from Mom.
Nobody does conversational pajamas like Australia’s Peter Alexander. So much whimsy, on-point styling and inspiring concepts, Peter Alexander’s current Mother’s Day catalog is a must-see. We love this French-themed set, complete with a charming macaron box. Retails for $79.90 AUD.
With their expansive range of prints and silhouettes BedHead is our go-to brand for all-things sleep. Their Convent Garden pajamas in collaboration with Liberty of London line are definitely something to covet. Retails for $234.
Eberjey’s Gisele Robe is a classic. A little sporty, a little sexy, super modern and extra luxurious, the modal jersey robe is a proven hit. Retails for $101.
We can’t resist new it-brand Piamita’s chic 60s-colored aesthetic. Their Peggy tank-and-shorts set was just made for cocktail brunches, lounging in hammocks and walks on the beach. Retails for $230 at Barneys.
We love the way UK label Hush combines traditional nightwear pieces with contemporary styling to create an effortlessly cool look for the home. Borrowed from the boys yet alluringly tailored to a woman’s body, these Summer Stripe pajamas are ideal for lazy Sundays. Retails for £49.50.
Araks’ Kari robe presents the sleek, tailored flip side to “borrowed from the boys.” In cotton twill, lined with silk and detailed with clean piping, the robe is something Dad will be jealous of. Retails for $285 at Journelle.
The Webster collaboration with Target offers options for the home that are both fashion-friendly and budget-friendly. The tropical-themed prints and breezy silhouettes will instantly transport Mom to sunny shores of The Webster’s native Miami Beach. Retails for $29.99 and $24.99.
For the ultimate in sleepwear luxury, head to Net-a-Porter for sumptuous pajamas from the likes of Marni and Lanvin. Our pick is this classic, elegantly tailored washed silk set from Equipment. Retails for a $410.
For more inspiration, complete with color palettes and items, check out our latest intimates design capsule for Mother’s Day 2013.
Know what’s next. Become a WGSN member today to benefit from our daily trend intelligence, retail analytics, consumer insights and bespoke consultancy services.