Login

House of Holland

ss10-house-of-holland1.jpg

MATERIAL WORLD

Last season, Henry Holland (leader of the London “It Girls”), produced a Pantone strip-inspired collection that felt a bit too dramatic and conceptual for his fast-fashion fan base. But with a fresh crop of 80s and 90s streetwear-appropriate looks, he seemed to be back on track for Spring. Newly minted collaborations with British lingerie company Pretty Polly, as well as with Levi’s jeans, ensured a diverse range of materials ranging from patched twill to leather and paper-thin lace. Bold and provocative takes on all the key items were there: graphic-printed crop tops, re-appropriated power suits and plenty of sheer effects for an ultimately trend-centered offering. Revolutionary, no — but for Holland, bright, playful and alluring is more than enough.

View Collection Images

Know what’s next. Become a WGSN member today to benefit from our daily trend intelligence, retail analytics, consumer insights and bespoke consultancy services.

Share
Tweet
+1
Share
Pin