May 18, 2017 | By Allison Goodfellow-Ash
Request a demo and see WGSN for yourself.
The spirit of mini-me fashion is captured in Born Free, an exclusive collaboration from Shopbop, Vogue and 22 designers. Featuring the creations of top designers like DVF, Marni and Prada, the collection includes mini-me ensembles – from a matching Carolina Herrera shirtdress and onesie to a Victoria Beckham coordinated dress for mother and daughter. One hundred percent of the profits go toward Born Free’s goal to end mother-to-child HIV transmission. The M∙A∙C Aids Fund will match all donations and the total purchase price of Born Free items sold, up to $500,000.
Know what’s next. Become a WGSN member today to benefit from our daily trend intelligence, retail analytics, consumer insights and bespoke consultancy services.