Jun 14, 2017 | By Emily Cater
Request a demo to see WGSN for yourself.
Douglas Young is the renowned cofounder of the award-winning Hong Kong label Goods of Desire (住好啲). Known as G.O.D., the label’s name also means “to live better” due to its phonetic similarity to the phrase in Cantonese. Founded in 1996, G.O.D. adds a humorous and quirky edge to a wide range of apparel, accessories and housewares. A collaboration with coffee chain Starbucks even saw a Starbucks location completely adapt its interior to resemble a 1960s Hong Kong bing sutt (snack house). With stores across Hong Kong, Singapore and mainland China, G.O.D. has become synonymous with charismatic and tasteful design. Here, Douglas shares with Stylesight his favorite spots in his home city.
Queen’s Road East
Neighborhood: Admiralty/Wan Chai
So full of buzz and energy, it is a complete sensory overload in terms of color, noise and smells. A true microcosm of what Hong Kong is all about.
Lantau Island, Outlying Islands
Neighborhood: Tai O
A fishing village in Lantau with great seafood – a place of calm that is just a short boat ride from the city.
Neighborhood: New Territories
A satellite town 45 minutes out of the city center near the border of China. Yuen Long is in a time warp propelling us back to 1970s Hong Kong – delightful old restaurants and mom-and-pop shops.
To see the report in full, click here and keep an eye on our blog to see images of G.O.D.’s recent collaboration with Tangram.-Babette Radclyffe-Thomas
Know what’s next. Become a WGSN member today to benefit from our daily trend intelligence, retail analytics, consumer insights and bespoke consultancy services.