Sep 06, 2018 | By Alice Gividen
Big data meets consumer insights. Experience WGSN.
Contemporary menswear brand Our Legacy has opened its first store outside Sweden in the heart of London’s Soho, close to stores such as Sunspel, Supreme, YMC and Oliver Spencer. Tucked away on Silver Place, just off Lexington Street, the store carries the brand’s range of elevated basics and fashion-forward statement pieces for men. The interior design reflects the brand’s Swedish heritage and minimal ethos, with simple but refined materials. Stainless steel, natural wood, glass and concrete are used throughout, while a resin-covered floor is designed to make customers feel as though they’re standing on glass.
WGSN subscribers click here for more recent store openings in London.
Know what’s next. Become a WGSN member today to benefit from our daily trend intelligence, retail analytics, consumer insights and bespoke consultancy services.