Jul 16, 2018 | By Louise Squire
Let’s not kid ourselves. We all know Halloween is the one day when it is okay to show some skin–in fact, the more the better. To celebrate the spooky occasion, we dug up our intimates trend alert, Costume Party, which tracks the progression of playwear from sex shops to the strip mall (no pun intended), and culminating on the runways last season with Louis Vuitton’s collection inspired by The Night Porter.
From naughty French maids to kittenish secretaries, the report breaks down the key archetypes of kink. Other popular costumes include country coquettes, ballerinas, cocktail waitresses, nurses, flight attendants and sailors. Check out your local lingerie store for ready-made sets; or bondage-y bras, sleek bodysuits and flirty tap pants to build your own provocative persona.
The recent S/S 2012 runways were also rich with costume ideas created out of chic pieces that should last well beyond Halloween. From left to right: Pucci paired lacy longlines with flowy maxis for an haute take on gypsies. Tsumori Chisato channeled 1940s Shanghai (think: Lust, Caution) and kitschy Blue Hawaii-era Elvis in her spirited spring collection. Moschino mixed masculine tailoring with–what else?–hot pants for a spicy spin on the matador. Dolce & Gabbana’s veggie-printed bloomers and bras, not to mention the festive headdress, put a playful twist on Carmen Miranda. Last but not least, Haider Ackermann captured the cool swagger of 50s Teds with pegged pants, pajama shirts and Edwardian-style robes.
Trick or treat, demure or daring, have a Happy Halloween!
Know what’s next. Become a WGSN member today to benefit from our daily trend intelligence, retail analytics, consumer insights and bespoke consultancy services.