Jan 03, 2018 | By Sandra Halliday
Apr 27, 2010
If you are like us, and don’t have an excessive amount of “free-time” to spend surfing the web for the latest scoop on health and wellness, you are in luck! Newsletters geared towards the the quest of living a healthy and happy life are sprouting up like wildflowers. The interesting part…. some of these newsletters are coming from camps that are not typically associated with the “wellness” market.
As of recent you can sign up for daily or weekly reminders from websites like Vital Juice and GOOP. Get this… we even got an email from Flavorpill last week showcasing a new fitness trend! Flavorpill traditionally sends out an email blast highlighting art openings and the best parties to get free cocktails (PS: We also enjoy these kind notifications). These Daily and Weekly newsletters give you the skinny on the hottest trends in fitness, food, eco and beauty. Gone are the days when you need sacrifice fashion for function or vice versa, now you can get your designer fix with a side of Guayaki.
Vital Juice –launched by the fashion mavens @ Refinery29— offers free daily e-mail newsletter and website that is geared towards urbanites that prefer to look good while working out. Here you can find high-end fitness programs, new yoga studios (they just reported on the new yoga classes being offered at The Standard hotel) as well as bobo bicycle shops. They publish three editions, Monday through Friday, via email: New York, Los Angeles and Everywhere, so you can be healthy regardless of your location.
A fan of Jamie Oliver’s Food Revolution, Gwenyth Paltrow created her own site called GOOP, dedicated to tips on health and well-being with recipes and detox remedies to keep you on track for a healthy lifestyle from season to season. GOOP also offers a weekly newsletter dedicated to nourishing the inner aspect. Gwenyth uses her expert friends for weekly advice on places to go, things to do, and remedies to cure all types of things from food craving to sinus infections.
More traditionals outlets like fitsugar (under the popsugar umbrella) lend the same ideas, they have just been at it for bit longer. The goal at fitsugar is to inspire readers to live a healthy, balanced lifestyle with news and tips on exercise, eating, gear, and more. Featured here are tips on choosing your breakfast according to calories, questions on how bad caffeine really is for you as well as ways to make your salads even healthier at lunchtime with homemade dressings.
So what’s the point we are trying to make here…. basically, we are excited that we have more outlets that cater to our design driven/health conscious interests. Personally, we get jealous of our co-workers in the Fashion Office (in a nice way) when we see how many options they have. So many blogs speak directly to fashion, meanwhile we are constantly digging for cutting edge information. We look forward to the day when our RSS feed looks as beefy as theirs!
Know what’s next. Become a WGSN member today to benefit from our daily trend intelligence, retail analytics, consumer insights and bespoke consultancy services.