Jun 11, 2018 | By Nick Paget
Request a demo to experience WGSN.
New York: Tommy Hilfiger kicked-off its 30th anniversary with an homage to American sportswear. Known for creating intricate sets and productions, this season did not disappoint with one of the most complex runway shows you could imagine, a football stadium. The space had everything from rows of bleachers to an astro-turf football field, scoreboard, and even wall of fame helmet display, personalized with the models names. Ali MacGraw inspired the collection with iconic sportswear styles from the late sixties and early seventies personifying a game day spirit. Kick pleat skirts and dresses were paired with faux fur bombers and stadium coats. Collegiate heritage was seen throughout with border stripe embroideries, patches and insignia, varsity cardigans, and scholar scarves. Footwear included wedge heel football booties, resembling football cleats, and Mary Janes worn with ribbed tights and knee-high socks. The color palette was true Tommy Hilfiger Americana with navy, burgundy, ivory, and gold anchoring the collection. –Jaclyn Jones
Theme: Game time
Key Items: Duffel coat / Cape / Pea coat / Stadium coat / Faux fur coat / Coaches jacket / Faux fur bomber jacket / Satin bomber jacket / Athletic sweatshirt / Chunky knit cardigan / Varsity cardigan / Cable knit pullover / Hooded sweatshirt / Turtleneck sweater / Double collar polo / Pinafore dress / Pleated dress / Shirt dress / Football jersey dress / Culotte dress / Kick pleat skirt / Faux fir mini skirt / Banded skirt / Circle skirt / Skirt and pant suit / Track pant / Wide leg trouser / Cropped pant
Color: Navy blue / Ivory / Burgundy / Gold / Red / Black / Green / Grey / Tobacco brown
Materials and Trims: Shearling / Double faced alpaca / Felted mohair / Leather / Lambskin / Faux fur / Tweed / Denim / Crepe / Velvet / Chiffon
Print and Pattern: Embroidered stripes / Commemorative ‘30’ intarsia / Ticker tape print / Football symbol patches and embroidery
Accessories and Footwear: Extra long scholar scarves / Oversized clutch / Ribbed tights / Faux fur hat / Touchdown tote / Large and small handbag / Wedge heel football boots / Mary Janes
Know what’s next. Become a WGSN member today to benefit from our daily trend intelligence, retail analytics, consumer insights and bespoke consultancy services.