Feb 22, 2018 | By Samuel Trotman
Get more Denim insights as a WGSN subscriber
The demand and essential need for strong basic denim has encouraged G-Star to unveil their 3301 range as a re-imagination and re-discovery of the traditional 5-pocket style jean.
The collection combines tradition and revolution to re-engineer it into the purest, cleanest look in the G-Star range. Available in only two fits, straight and slim for both men and women, the 3301 collection offers a range of washes from virgin denims to worn-in vintage looks. The women’s line applies the new ‘comfort d.i. denim’ fabric, an elastane/cotton mix G-Star developed with extra stretch.
The collection is available now on g-star online and in stores.
Know what’s next. Become a WGSN member today to benefit from our daily trend intelligence, retail analytics, consumer insights and bespoke consultancy services.