Jun 13, 2021 | By WGSN Insider
Big data meets consumer insights, Experience WGSN.
Honestly, for me it wasn’t something I knew from a young age. I always had a knack for art and design, but it was the last few months of high school that I realised that I live and breathe design. I realised fashion is an excellent medium for making statements, sending social messages and basically making an impact. This kind of design can bring about the change that the world needs.
Yes, usually I like to work on designs in which I can convey messages to the audience without any confusion. Designs that solve the problem of my audience are the ones I’m a big fan of. In a single word, I would describe my design style as ‘practical’.
I often find myself deeply inspired by children. Their approach to problem solving and creating pieces of art is very raw and unbiased. I try to create problem-solving designs by understanding it from a child’s perspective.
Recently I did a project in which I made animations for people to learn Morse code easily. I had kept the project very simple and minimal, with basic shapes and subtle colours. I received positive responses from numerous people – the fact that it was able to help people effectively makes me proud.
Just that everyone is a work of art and every work of art is perceived in unique ways!
The only perception that is truly important is our own.
Shriya is mentored by Anupreet Bhui, our Commissioning Manager at WGSN based in Hong Kong, who works with department heads, strategists and analysts to plan client- and market-focused content.
Keep your eyes peeled as we reveal more WGSN Future Makers over the coming weeks, here on WGSN Insider. Can’t wait? Get to know other Future Makers.
Know what’s next. Become a WGSN member today to benefit from our daily trend intelligence, retail analytics, consumer insights and bespoke consultancy services.