Jul 17, 2018 | By Olivia Barnes
Request a demo and see WGSN for yourself.
Streetwear on senior citizens? Yes please! Photographer Dai Lyn Power presented her latest photo project titled Our Generation via VICE Germany earlier this month. We get an eyeful of Supreme, Huf, and plenty of gold chains modeled by the residents of Vitanas nursing home from Ludwigshafen.
The idea came to Power as she was flipping through her aunt’s old photo albums from the ’60s, realizing that her reflection of their style and life from these photographs will never fully encapsulate the essence of the experience their generation lived.
This stemmed curiosity to how future generations will view our generation. Power equipped the retirees with iPhones, laptops, and skateboards all while sporting beanies, shades and backwards caps juxtaposing the contradictory imagery for a hard-hitting look at how our streetwear trends may transcend in later decades.
Implied social commentary on our dress and perception of style aside, with this photo set’s lighthearted spirit– streetwear has never looked so good.
Know what’s next. Become a WGSN member today to benefit from our daily trend intelligence, retail analytics, consumer insights and bespoke consultancy services.