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Five Brands to Watch: Milan Retail

by Diana Lee Italy’s creative capital continues to inspire in a way unlike any other city. From young designers and retailers championing their Italian …

Meet the Mindset Team: Laura JollyYan

Our WGSN Mindset team are specialists in product and retails trends, offering a bespoke consultancy service from the world’s most trusted trend forecasters. From …

Key Consumer Behaviour Trends for 2021 & Beyond

This time last year, we forecast a rise in above-the-keyboard dressing. Who knew then that this trend would accelerate so dramatically in 2020 due …

Loneliness is Driving New Ways to Connect with Customers

The same kind of digital connectivity that was causing feelings of isolation in a pre-pandemic world became the tool for togetherness in lockdown. Going …

Fashion & The Age of Aquarius

As this unforgettable year draws to a close, further shifts are on the cards for December. On December 21, a new astrological age that …

Using open-source caring strategies to benefit brands and consumers 

The coronavirus pandemic has meant staying informed has never been more critical and this has extended to all areas of our lives. This demand …

Five Brands to Watch: São Paulo Retail

São Paulo is a lively metropolis of many faces, cultures and fresh ideas. New movements are gaining enormous ground, driven by visionary locals, and …

Food & Drink Key Trends for 2021: Brain Food & Sleepy Time Eats

Our Food & Drink strategist team at WGSN shared Eight Key Trends for 2021 from our Key Trend 2021 forecasts for special attention. These …

Creating Tomorrow: See into the future

As I wander down from my home office, AKA the corner of my bedroom, each evening, my husband looks up from his home office, …

Listen to WGSN Create Tomorrow: New Visions of the City

We felt it was about time to start sharing our bi-monthly podcast here. Co-hosted on alternative weeks by Carla Buzasi, our President and CEO, …

The Future of Home 2030: Plan for circular futures and explore energy-independence

As our Lifestyle & Interiors product celebrates its 10-year anniversary, we are excited to look forward and welcome the future of the home. How …

Food & Drink Key Trends for 2021: Crazy for Cacao & Burnt Basque Cheesecake

Our Food & Drink strategist team at WGSN shared eight key trends for 2021 from among our Key Trend 2021 forecasts for special attention. …