Why Nourishing Earth Tones are Gaining Ground
WGSN’s Expert Update series highlighted Nourishing Earth Tones as a trend to watch moving forward, with certain colours having more of an impact on …
15 hours ago | By Jenny Clark
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20 posts | Last entry 15 hours ago
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Future Makers: Introducing the WGSN Mentoring Programme
ARE YOU A FUTURE MAKER? Welcome to the WGSN Mentorship Programme On June 16, we launched the WGSN Mentorship Programme for young Black …
Jul 09, 2020 | By Carla Buzasi
Meet the Food & Drink team: Jennifer Creevy
In a fast-paced, ever-changing world, food and drink is a source of comfort, pleasure and joy. Within the home, a meal shared between family …
Jul 09, 2020 | By Hannah Manton
Three key trends for Kidswear A/W 21/22
With the Covid-19 pandemic changing consumer buying priorities and habits as well as affecting finance, we highlight three key shifts in the market and …
Jul 08, 2020 | By Erin Rechner
Creating Tomorrow: why honesty is the best policy
Why can’t we admit we don’t know the answer? I was watching a British comedian a few nights ago talking about how politicians in …
Jul 07, 2020 | By Carla Buzasi
Meet the Food & Drink Team: Kara Nielsen
It may seem odd to launch a new product during a global pandemic and in the midst of mass protests, but one thing we’ve …
Jul 02, 2020 | By Hannah Manton
Future of Fragrance
Fragrance has been finding a new purpose in peoples’ lives for some time. Going beyond embellishment, functional fragrances that are formulated to boost or …
Jul 01, 2020 | By Clare Varga
Creating Tomorrow: how to lure customers back in-store
Queues and face masks we can get used to. Restrictions on the use of changing rooms in clothes shops or menus in restaurants we’ll cope with. But if it can all be delivered with a smile and a sense of renewed hope in terms of design and, of course, service, then maybe even I will be lured out of my leggings and back into shops to replace them with something a little smarter.
Jun 26, 2020 | By Carla Buzasi
Post-Covid-19 Retail: Revenge Buying
With lockdown restrictions being lifted in many parts of the world, consumers are heading back to stores with a vengeance as ‘revenge buying’ – …
Jun 26, 2020 | By Laura Saunter
Meet your Future Consumer: The Settlers
“Fewer work hours + more time at home = better workforce productivity and more consumer spending. It’s positive all round – for people, the …
Jun 25, 2020 | By Hannah Manton
Something new for WGSN
I, like nearly everyone else I know, binge-watched Tiger King on Netflix during early lockdown, but have since swapped to something far more satisfying …
Jun 24, 2020 | By Carla Buzasi
An open letter to our clients and our community
I have always been a words person. I wanted to be a writer before I understood how I would make a living doing that, …
Jun 17, 2020 | By Carla Buzasi