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Kids

Future kidswear, ideas on what works now and why + the most inspiring pictures. Designing for little ones? A dream

711 posts  |  Last entry May 18, 2017

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Owa Yurika founder Yuki Oshima on building a global kidswear brand

Owa Yurika offers a fresh perspective on childrenswear. Here founder Yuki Oshima discusses how to scale and stay true to the brand ideals.

top 7 Parenting blogs for mother's day

Digital Influencers: 7 Parenting blogs to read and bookmark this Mother’s Day

This Mother's day enjoy our guide to the most interesting parenting blogs on the internet and meet the key digital influencers who run them.

Meet the talent of tomorrow: Kidswear designers in training

From exciting concept to final items, the new wave of kidswear design students at Fashion Institute of technology are crafting the designs of the future

Boy fashion trend- florals

2017 Fashion Trend For Boys: Embracing floral designs

Kidswear designers are embracing floral prints for boys, offering up a pop of colour for spring/summer. WGSN reports on the growing trend.

Fashion with heart – an interview with Misha & Puff

WGSN Kidswear Director Ellen Kirkhope talks to Anna Wallack, the founder of kidswear label Misha & Puff, about fashion and human kindness.

Mattel and ABC want to create the toy of the future

New TV series The Toy Box is a jot venture between toy retailer Mattel and TV network ABC, it aims to find the next big toy that consumers will love.

Eco-Friendly Easter Gifts- decorate your own eggs

Top 4 Eco-Friendly Easter Gifts for Kids (Easter Eggs Included)

Easter is hopping into the eco-basket with some must-have kidswear items for the upcoming holiday season. WGSN's Erin Rechner reports

How Bubble London keeps the trade show formula fresh each season

Bubble London A/W17: The kidswear trade show impressed buyers with its diverse international offering and new eco initiatives.

Girls’ hair accessories: Florals for spring? Yes, actually

Girls' accessories charge into spring, as playful florals signal the change of season. WGSN reports.

Peanuts for sale? The popular franchise is looking for a new home

Why Snoopy and the other Peanuts characters are up for sale

Iconix the American brand management company is looking for buyers for the popular Peanuts brand. WGSN's Sandra Halliday reports

Art & Eden proves profitability and sustainability can go hand-in-hand

The kidswear brand is committed to proving that clothes with a conscience are cool and popular. WGSN reports

Playtime children’s trade show expands into Berlin

With a new location, a new digital strategy and visual merchandising approach for 2017, children's trade show Playtime is definitely one to watch.