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Kids

Future kidswear, ideas on what works now and why + the most inspiring pictures. Designing for little ones? A dream

729 posts  |  Last entry Jul 03, 2018

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How FIFA football inspires kidswear

FIFA fever has exploded across the globe since the first 2018 World Cup game took place on June 14th.  Kidswear brands got in on …

How high street kids’ retailers are embracing inclusivity

Here at WGSN, we have been tracking how the kids fashion industry has been embracing individualism and inclusivity, a key take-away featured in The Message 2019.

Child’s play: The rise of mini-creatives

Here at WGSN, we're tracking the ever-growing rise of mini-creatives that are giving the adults a creative run for their money.

WGSN in Tokyo: Kids trends inspiration

Tokyo is a must-visit for kids and adults that are young-at-heart, with many only-in-Japan items for sale, from streetwear to unique collaborations to licensed products for all ages. It's a key source of inspiration for WGSN's kidswear team. Here are our top, family-friendly destinations.

kidswear

A new season for kidswear trade shows

Following the announcement that London trade show Bubble is closing its doors, what can we expect from next season's kidswear trade shows?

‘Century of the Child’ is celebrated at the V&A’s museum of childhood.

For any creative minds out there with an interest in children's design, check out the current exhibition at the V&A's museum of childhood. The Century of the Child: Nordic Design for children 1900 to Today.

Why kidswear clothing rentals are the future of babywear

In a world where fashion and excess go hand-in-hand, companies are looking to move away from linear manufacturing models towards circular ones. WGSN sat down with Mia Bella Babies, online babywear rental service to find out more about this circular approach.

Kidswear Brand Extensions- taking fashion into homeware

A wave of childrenswear brands are extending their offers to include homeware ranges, with Rachel Riley and Noe & Zoe the most recent brands to catch onto this trend. WGSN's Associate Kidswear Editor Rose Garrod reports.

Kidswear update: Isetan and Smallable collaborate

Japanese store Isetan and French concept store Smallable began an exciting collaboration yesterday, celebrating the best in Japanese and European kidswear. WGSN's Alli Goodfellow-Ash reports.

Playtime

Playtime Tokyo concludes Playtime trade shows with a ‘changeover’ theme

Playtime Tokyo’s 18th edition opens today with approximately 150 collections on offer. WGSN Kidswear team reports on their brands to watch

How Munich Store WHAT A PETIT is Changing the Kids’ Streetwear Game

While children’s streetwear has proliferated the market in recent months, there remain few stores entirely dedicated to children’s streetwear. KITH recently opened a KIDSET …

Dot to Dot London are the masters of kidswear curation

Kidswear trade show Dot to Dot opened it's doors in London last week. WGSN's Allison Goodfellow-Ash weighs in on the new kidswear brands to watch.