From backstage buzz to the sharpest comment to the latest products, tried and tested. Take a peek inside the world of beauty...
14 posts | Last entry Nov 25, 2019
We fill our bathroom shelves with vegan, 'clean' beauty products, but think nothing of expensive 'tweakments' after work – how consumers are polarising the beauty industry.
Nov 25, 2019 | By Carla Buzasi
Wonderful Things, the latest exhibition at London’s V&A museum, offers an immersive look at the fantastical work of British photographer Tim Walker, and includes …
Sep 26, 2019 | By Jane Boddy
We are bored with big business. Our trust in politicians must surely be at an all-time low. Global corporations need to work harder and …
Sep 04, 2019 | By Carla Buzasi
At WGSN we’ve identified an emerging consumer tribe called the Kindness Keepers who, driven by the casualisation of hate culture, income inequality and narrowing intellectual viewpoints, are fighting back with empathy, local action – and their wallets.
Jul 02, 2019 | By Carla Buzasi
With annual e-commerce transactions now at 40 billion and rising, beauty brands can do their bit to combat #packagingfail. They can also save money …
May 23, 2019 | By Cassandra Gagnon
As the outside world becomes more tumultuous, and consumer stress levels rise, the home is increasingly important as a wellness retreat. This is a …
May 10, 2019 | By Cassandra Gagnon
As our real-time and screen time worlds merge – with many of us spending as much time in digital communication as in human to …
Apr 28, 2019 | By WGSN Insider
In WGSN’s 2021 forecast of big ideas and key opportunities for the beauty industry, a few major themes stood out. Among them, a valuable …
Apr 18, 2019 | By Cassandra Gagnon
Sniffing black pepper, covering myself with sparkly powder and stirring carrier oils in huge vats. The first six months of my job as beauty …
Apr 12, 2019 | By Jenni Middleton
We asked executives from the beauty industry what keeps them up at night – and have created a forecasting product to help them sleep better.
Apr 10, 2019 | By Carla Buzasi
What does the next generation want from beauty brands and products? WGSN's latest white paper takes a deep dive into how Gen Z are building beauty. WGSN's Rebecca Stevenson reports.
Mar 28, 2019 | By Rebecca Stevenson
At Cosmoprof Worldwide Bologna 2019, we presented a new ground-breaking installation in partnership with Cosmopack exploring the future of sustainability, colour and innovative materials.
Mar 27, 2019 | By Rebecca Stevenson