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Fashion Week Trends: WGSN Predictions for A/W 18/19

Proenza Schouler and Jill Sander, January 2018

Every season, WGSN predicts the major themes that will dominate the key catwalks, from New York to Paris.

A/W 18/19 heralds an era of dynamic changes. Fashion’s diversity is informed by the political and societal messaging that surrounds us. In these volatile times, the impact of #MeToo, Time’s Up or ‘the truth’ will impact the way we dress and underscore female empowerment.

Design Scene and Harpers Bazaar

But, as we move into the future with an eye on modern aesthetics, we also bring an air of nostalgia; where a collision of cultures and bygone eras inform the present. The desire to escape from the intensity brings the experiential – key to our wellbeing – combining heritage, Russian folklore, Japanese design aesthetics and a luxe sport appeal.

Opulent gestures of print and jewels add to the sentiment, while the 1970s, 1980s and 1990s influence the elevation of sporty and sartorial connotations to a new level. The strength of womanhood is celebrated through strong silhouettes and defined lines. The idea of wrapping nods to a feeling of both protection and airiness, architectural shapes and minimalist layering, sits alongside the rise of an irreverent yet casual youthfulness of globalised street culture. Brands continue to look to their heritage and history for renewed inspiration, and sustainability will become even more important as we strive to reconcile with nature.

Looking at six main trends for the upcoming Fashion Week, Lizzy Bowring, our Head of Catwalks, goes into detail for key items, colours, print & patterns and materials in an exclusive complimentary report. Get the full version here.

Know what’s next. Become a WGSN member today to benefit from our daily trend intelligence, retail analytics, consumer insights and bespoke consultancy services.

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