Mar 14, 2018 | By Cassandra Napoli
Request a demo to experience WGSN.
BEST IN SHOW
A design collective of sorts, Fashion Fringe was created to highlight the best of the best up-and-comers in the UK, and has had decidedly fruitful results, producing new notables like Basso & Brooke and Erdem. Participants were selected from a massive pool of applicants and who then showed select looks before judges for a final winner. Jena Theo was the ultimate victor, with an elegant yet sporty approach to draping, balancing a muted palette with exaggerated silhouettes. Also notable and particularly Junior-appropriate was Elliot Atkinson, who experimented with flowing, body-defining piped ruffles and whose refreshing take on the cutout trend felt more artistic than formulaic.
Know what’s next. Become a WGSN member today to benefit from our daily trend intelligence, retail analytics, consumer insights and bespoke consultancy services.