5 hours ago | By WGSN Insider
Feb 06, 2010
Parisian sweetheart Fafi teams up with Adidas Originals to release another super fresh ready-to-wear micro collection for S/S2010. Fafi, born and raised in Toulouse France, now resides in Paris with her love DJ Mehdi –Ed Banger Records royalty. The pair have been turning heads for years through their unadulterated love for music, fashion and art. The Fafinettes — Fafi’s curvy characters– have helped open the door for women within street culture and continue to shake up the system by remixing traditional stereotypes associated with female graffiti artists.
The collection is an evolution of streetwear inspired separates that have Fafi’s signature style all over them, fusing multiple lifestyles and genres including hip hop, electronic music and good old fashioned rock n’ roll. The collection will hit stores worldwide in March; however, some pieces are already available in parts of Asia and Australia.
Miss Fafi herself, from the F/W2009 collection, pictured in her loft in Paris. She updates her blog on Le Cool Cats daily to reflect her current fashion obsessions and inspiration du jour.
Past projects have included works with major magazines including Vogue, Elle, The Face and XLR8R as well as Colette, LeSportSac, Coca-Cola, M.A.C cosmetics and Married to the MOB.
Know what’s next. Become a WGSN member today to benefit from our daily trend intelligence, retail analytics, consumer insights and bespoke consultancy services.