Dollar ReDe$ign Project – Graphic Inspiration

We handle it every day and sometimes overlook the subtle beauty and design of the everyday bank note.

‘Dollar for ReDe$ign Project’, a small online graphic competition, has arrived to inject some creative energy into the world of the bank notes. Aimed for the online graphic design community, the competition set out to redesign a hypothetical new version of the iconic 1930s American currency.


A graphic highlight floating around many blogs and twitter posts has been the graphic interpretation by Dowling Duncan a creative U.K. and U.S.-based graphic design studio. Ignore all the hot air surrounding the choice of presidents used on the bills and focus more on the clean and pure graphical look and feel of the designs.


Dowling Duncan’s notes have a strong, Modernist look to them opting for a vertical layout rather than the more common horizontal look of most currency.

For a more in-depth interview with Dowling Duncan go to Creative Review Blog or visit the Richard Smith’s Dollar Rede$ign Project website to see more of the wacky submissions.

More of Dowling Duncan’s work is at dowlingduncan.com.

Know what’s next. Become a WGSN member today to benefit from our daily trend intelligence, retail analytics, consumer insights and bespoke consultancy services.