New York: Von Furstenberg understands that her customers want bold prints, flattering shapes, and reasonable prices. One could argue that it is harder to design around these strict criteria than to go crazy with a high concept collection targeted at six women who work at Vogue Italia. Well, a lot more than six women will be swinging by the DVF store when S/S 2012 hits the floor. The designer hit upon the recent trend for mixing separates of different prints within an outfit. The focus was on Marimekko-inspired florals in a palette of blood orange, mint and navy. The most successful looks also explored the idea of pajama dressing—another trend that has been floating around for a while now. For print-adverse customers, there was a parallel line in sleek color-blocked looks, some with an Asian influence, some without. The occasional Bermuda short and boxy tailored blazer added an unexpected Teddy-boy flourish. All in all, one would be hard pushed not to find something to wear from this collection. – Shine Anthony-Dharan

Silhouette: Boxy / Boyish

Color: Black / White / Corals / Poppy / Navy / Mint

Key Items: Mannish blazers / Multi-print outfits / Cat-suits / Shift dresses / Bermuda shorts

Materials: Lace / Silk / Tulle / Cotton

Prints + Patterns: Abstract florals / Checks / Wedgwood prints

Details + Trim: Sequins / Fabric tied belts / Transparency / Pleating

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