Jan 17, 2018 | By Samuel Trotman
Get more Denim insights as a WGSN subscriber
Desert & Denim has grown significantly since its launch in 2015, this year sees one of the larger turnouts with 70 vendors in attendance, that’s 50 additional vendors as opposed to the 20 vendors when the first show began! For the first time since its launch, Desert & Denim opened one full day to the public offering attendees to shop through authentic vintage denim, sturdy workwear, sustainable products, leather goods, accessories and more. Here we give our readers a glimpse into a few of the vendors this year at D&D.
Nativen- American heritage brand Nativen debuts at D&D 2017. Founder Lily Hetzler explains that her women’s collection is born out of personal need: “I wanted to create a line of clothing for hands-on women who create. I was committed not only to perfecting a fit, but to creating clothes that are engineered to support that kind of lifestyle.” Each US-made piece is designed to be treasured and passed down.
Ginew- A newcomer to 2017’s D&D, Ginew is dubbed the only “American Indian owned, operated and designed men’s denim fashion label”.
It specialises in premium leather goods and heritage-inspired denim, made using mostly US fabrics. Special fabrics used in Ginew’s apparel include wax canvas, Pendleton wool and premium raw denim from Cone Mills. Product is produced in Oregon and Los Angeles.
Buckskin Vintage- Vintage vendors are key at Desert & Denim, with the likes of newcomer Buckskin Vintage showcasing beautifully selected men’s and women’s vintage pieces among many others. The overarching theme of the collection focuses on a “Native American state of mind”, and includes jackets, dresses, shirts, jeans, T-shirts and leather goods such as belts and bags.
Apprvl- After a career in the fashion industry, Megan Mussari’s desire to work with natural dyes and fibres inspired her to set up Apprvl. As well as developing natural dyes, Apprvl also provides DIY repair and embroidery kits that support the idea of reusing and repairing. The bandannas are all hand-dyed by Megan. The range also includes kimonos, patches, accessories and homewares.
Know what’s next. Become a WGSN member today to benefit from our daily trend intelligence, retail analytics, consumer insights and bespoke consultancy services.