Apr 13, 2018 | By Samuel Trotman
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Oct 10, 2012
We’re big fans of London’s The Vintage Showroom, so we were happy to finally get our hands on a copy of their long awaited book, Vintage Menswear. The limited edition book brings together a well edited selection of the showroom’s most iconic and historical menswear pieces from across Europe and the United States.
The Vintage Showroom and its standalone store in Covent Garden have long been a primary resource for stylists, designers and vintage obsessives alike. Formed in 2007 by co-founders and vintage enthusiasts Roy Luckett and Douglas Gunn, the showroom and its ever growing archive of vintage menswear has become one of the leading vintage destinations in the U.K. We were lucky enough to be invited to the West London showroom last year and speak with Douglas about their vintage denim archive and to delve through their rails of indigo relics.
For those of you that haven’t been lucky enough to visit the showroom, or for those that want to relive those vintage moments, you can now do so with the release of The Vintage Showroom’s Vintage Menswear book that was released earlier this month.
Curated by the London-based duo and vintage expert Josh Sims, the hardback book is an encyclopedia of vintage menswear pieces covering the early mid 20th century and specializing in international work, military and sports clothing; classic English tailoring; country wear and most importantly: denim. Featuring 130 of the most influential examples of 20th-century and earlier European, American and Asian utilitarian tailoring and design, the book is divided into three sections of sportswear, militaria and workwear, covering everything from 1940s flying jackets and polar exploration suits to vintage French denims.
Our favourite section is chapter 3: Workwear, which features some stunning indigo pieces including turn-of-the-century peasant boro jackets from Japan, sapeurs-pompier uniforms from France and beautiful U.S. Navy denim sailor smock with “Dollar Line” embroidery. All of the images are beautifully shot by Nic Shonfeld and are accompanied by supportive detail shots as well as a descriptive text behind the garment’s history, design concept, shape and cut.
With over 300 lavishly illustrated pages of rare, must-see designs, we truly recommend this edition to any menswear fashion designers, stylists and denim affectionados.
This short film from Port serves as a preview with co-owners Douglas Gunn and Roy Lucke introducing the project.
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