May 19, 2017 | By Sarah Housley
Experience Lifestyle & Interiors on WGSN.
Civic ideas agency Spacemakers has teamed up with designer Kieren Jones and design agency Studio Hato to create a mobile, pop-up town square for the community of Cricklewood. The project aims to regenerate the town center, which is somewhat devoid of any public spaces.
“Cricklewood is a very busy community but it’s on the border of three London boroughs and has no library, no town hall, no benches – none of the things you’d expect in a town centre,” explained Tom James of Spacemakers to Creative Review recently.
After discussions about building a structure on a disused plot of land, the team instead opted to create a small-scale, portable version that could be transported around the town using a low-cost and environmentally-friendly bicycle.
The result is a small steel structure covered in low-cost plywood and a faux-brick covering with a handmade clock tower at the top, which references Cricklewood’s history and a former clock factory that used to operate in the town. The structure is made mobile by five bicycle wheels, and carries around benches and chairs for public use.
From now until September 28, the mobile town square will host a number of events, including film screenings and workshops, in a bid to bring the community of Cricklewood together. A public talk, chaired by architects and creative, will also discuss the future of public spaces and how they can best serve a community.
You can find out more about this brilliant project, and get involved, via the website. – Samantha Fox
Know what’s next. Become a WGSN member today to benefit from our daily trend intelligence, retail analytics, consumer insights and bespoke consultancy services.