Mar 20, 2017 | By Catarina Lambranho
Get more with a WGSN membership. Click for a demo.
If you’re like the editors at Stylesight, you bought your ticket to the premiere screening of TheHunger Games: Catching Fire as soon as the box office opened and have been practicing your Katniss Everdeen braid (with mixed success) for weeks.
So when CoverGirl launched beauty looks inspired by the film (hitting theaters today) it
was like they read our minds. We didn’t think (initially) that we’d care how our makeup looked whilst fighting for our lives in a post-apocalyptic war, but CoverGirl knows us all too well. The brand’s launched perfect looks inspired by Panem’s District beauties (yes, Katniss Everdeen too).
Watch the trailer:
Inspired by each region’s strength — Luxury, Masonry, Technology, Fishing, Power, Transportation, Lumber, Textile, Grain, Livestock, Agriculture and Mining — the bright and gilded palettes may not be the best camouflage in the forest but they’ll certainly make an impression on the Gamemakers in the big arena.
Which look will you wear to the the premiere?
— Glynnis Mapp, Stylesight Beauty Editor
Know what’s next. Become a WGSN member today to benefit from our daily trend intelligence, retail analytics, consumer insights and bespoke consultancy services.