Oct 15, 2018 | By Harriet Kilikita
Experience Lifestyle & Interiors on WGSN.
Apr 05, 2017
One key theme to emerge from this year’s Milan Design Week is the rise of the creative collaboration. With upwards of 420 events happening across the city at once, companies have to work hard (and think differently) to stand out during Salone – which this year has sparked a wave of fresh and inventive collaborations.
Design surface brand Corian has teamed with interiors magazine Cabana for Corian Cabana Club, a multicultural celebration of maximalism. For the installation, seven international designers were each paired up with a type of room and tasked to draw inspiration from a different culture. The result is a cluster of stand-alone cabanas that display the vibrancy and diversity of global patterns, colours, shapes, details and motifs. From a Mexican bedroom to a Russian living room, each set piece takes a different approach to design, decor and lifestyle, with intriguing results.
Antonio Marras’ Mexican Bedroom pays homage to the vibrant colours, pattern and more-is-more approach the country is famous for, stacking piles of patterned mattresses atop a carved bed frame, topped with a Day of the Dead-esque skeleton. On the walls, shelves are filled with colourful, crafted pieces and upcycled planters and containers.
Ashley Hicks’ English Study portrays an eclectic collectors’ den, while Idarica Gazzoni’s Chinese Meditation Room features Chinese patterns with Rajasthani influences, drawn from the rich silks and velvets of the Silk Route.
Stephen Janson’s Moroccan Kitchen displays the side-by-side ancestral values and creeping modernity of Morocco, while The Tyrolean Stube, by Susanne Thun, recreates the remembered simplicity of her childhood summers, which were spent in the Austrian village Gargellen.
Nathalie Farman-Farma’s Russian Living Room harks back to 19th century Russia, while Carolina Irving’s American Bathroom brings in influences from Roman and Byzantine basilicas, creating the feel of a grand yet private boudoir.
Martino Berghinz provides the communal aspect of the village with a Spring Fountain, while Christoph Radl has designed the two atmospheric entrance points to the installation – the arched Gateway, and the cut-out Mystery Tunnel – which provide the bridge from the outside world to this Shangri-La of maximalist design.
Corian Cabana Club runs until April 9th 2017 at Padiglione Visconti, Via Tortona 58, Milano.
Read more about this year’s stand-out Milan moments in our previous update, Lexus Wows Milan Design Week 2017.
Know what’s next. Become a WGSN member today to benefit from our daily trend intelligence, retail analytics, consumer insights and bespoke consultancy services.