Jan 15, 2018 | By Alice Gividen
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Dec 10, 2009
The hip Swedish denim and fashion label, has opened its first store in Copenhagen. In addition to Cheap Monday men’s and women’s collections, the shop will also sell a range of specialty products in an environment that reflects the brand. The 400-sq.-meter space includes a screen printing studio where limited edition one-off prints will be produced. Swedish architecture and design agency Uglycute is responsible for the interior design. A metal fence and broken particle board are among the store’s most prominent features that translate their penchant for raw and simple materials. The brand was recently acquired by H&M and the first collection of its new head designer Ann-Sophie Back will, when ready, be previewed in the new store.
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