CHAPTER SS/12 Collection Teaser

As the buzz builds, the newly formed (or reunited?!) crew over at CHAPTER introduces a teaser for its soft launch collection. Set to debut at Capsule Tradeshow in Las Vegas next week, the line features ultramodern designs manufactured with integrity and attention to detail.

Products, such as denim and woven shirts, stay true to the CHAPTER family’s attitude founded on pure quality. Influenced by a lifestyle of skate, snow, and boundless creativity, the collection is sure to attract those craving affordable trend-driven pieces.

The brand is scheduled to deliver a full men’s and women’s collection to select retail for Spring/Summer 2012. A global retail debut will take place in July 2012. – Lauren Alyse Runsick

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