Apr 13, 2018 | By Sarah Housley
Experience Lifestyle & Interiors on WGSN.
Dec 19, 2017
If you work in tech, edging towards the holiday break means one thing, and one thing only: CES is just around the corner, and soon you will not get any sleep. Because in January 2018, hundreds of thousands of tech industry insiders will touch down in Las Vegas for the biggest trade show in the world, all looking to find out what’s new and what’s next in consumer electronics. Here are three of the debuts we’re looking forward to checking out in person.
Honda captured CES headlines in 2017 with its cute household robot, which was one of many to take on anthropomorphised features and a human-like name and voice. For 2018, the brand is going even bigger with the launch of the 3E Robotics Concept, a range of four robots that look like the cast of a Pixar movie, but in fact comprise a robot companion, a mobility aid, a delivery robot and an offroad transportation device.
We’ve already called it: hiking is the new yoga. With more consumers now going active (and offgrid) in their leisure time, and festivals a firm staple of the summer, there are plenty of use cases for goTenna’s new product Mesh. The portable device pairs with a smartphone to provide long-range communications, so you can stay in touch with others even when cell signal and wifi fail you. Equally useful for that emergency situation, or for that last-minute drinks order when your friend heads to the bar tent.
If 2017 was the year when mixed reality hit the headlines, this year we’re expecting to see a range of practical use cases for augmented reality. HoloLamp’s tabletop hologram projector looks set to offer a raft of these – from 3D architectural renderings that could transform the real estate experience, to projected menus that tap into the rise of digital dining, and sports games that unfold across your kitchen table. There’s also a ‘virtual assistant’ feature that projects a tiny virtual human onto the table to assist you in daily activities, such as explaining the weather or controlling the temperature in your smart home.
We’ll be on the ground in Las Vegas for the duration of CES, reporting on the latest and greatest innovations. Look out for blog posts and for our comprehensive show coverage, which will be published across WGSN shortly after the show wraps.
Know what’s next. Become a WGSN member today to benefit from our daily trend intelligence, retail analytics, consumer insights and bespoke consultancy services.