Cass Bird for Levi’s Red Tab S/S 11


Brain from Cass Bird on Vimeo.

Today we’re in love with photographer Cass Bird. Originally from L.A., the New York-based photographer is the woman behind this now iconic image for Sophomore clothing plus many more familiar campaigns for brands such as Converse and Levi’s as well as fashion editorial and personal projects that explore gender, sexuality and segregation (above). She uses “photography as a means to interpret moments” and her images have a beautiful “Indie Americana” attitude to them. She’s recently begun experimenting with film and we love her new campaign for Levi’s Red Tab S/S 11, seen above. Check out the rest of her work on her website and blog for effortless denim and casual-wear inspiration.

Know what’s next. Become a WGSN member today to benefit from our daily trend intelligence, retail analytics, consumer insights and bespoke consultancy services.

WGSN Insider Bulletin

Get more Denim insights as a WGSN subscriber

Related Stories

Levis trucker jacket

Levi's 50th anniversary of the iconic original denim jacket

Global Retail Autumn 2017: Why the transitional trucker is a key denim trend

Levi's promotes inclusivity in its new campaign 'Circles'