Feb 24, 2018 | By Lizzy Bowring
Request a demo to experience WGSN.
New York: The talented Calla Haynes originated from Toronto, has lived in Paris for 10 years, and worked for Olivier Theyskens and Nina Ricci before creating her own label. Calla, best known for her prints, showed a colorful palette at her Milk Studio presentation. “I was inspired by iconic video games like ‘The Legend of Zelda’, and the fantasy film The Science of Sleep,” said Calla at the presentation. The designer produces a large part of her collection in France and worked with silk-blended viscose for a heavy drape effect in her classic silhouettes. She is known for combining directional prints with unexpected textures to create a collection that intertwines cool and modern with charm and romance. “I always starts designing the prints, then I think about what I would like to wear next season,” Calla told us. “I was inspired by 60s couture techniques, and use lots of Photoshop combined with watercolor when creating my prints.” Vintage-y tweeds and chunky hand-knit sweaters were vehicles for the pixelated, geometric videogame shapes. Denim twill, terry cotton, merino knit and silk twill offered canvases for the dynamic motifs. The collection was young and playful, with boyfriend-cut jeans, peplum motorcycle jackets, knee-length shirtdresses and hip-hugging flared skirts adding to the contemporary charm. —Celia Ingesson
Silhouette: Lean / Flared / Boyfriend / Floor-sweeping
Color: Mauve / Yellow / Dusty pink / Grey / Minty green / Black / Ivory
Key Items: Long floral dress / Moto jacket with peplum / Floral jumpsuit / Short flared skirts
Materials: Silk twill/ Silk viscose blended / Tweed / Denim / Cotton / Hand knit wool
Print + Pattern: Pixelated / Watercolor floral / Floating yarns
Details + Trim: Floral appliqué
Accessories + Footwear: White pumps / Platform pumps / Socks and bare legs
Know what’s next. Become a WGSN member today to benefit from our daily trend intelligence, retail analytics, consumer insights and bespoke consultancy services.