Burberry S/S 16 campaign is edgier, stars Dylan Brosnan
By WGSN Insider

Pierce Brosnan’s son and a whole host of new faces offer a fresh take on the traditional Burberry campaign, WGSN reports

Dec 16, 2015


Burberry has unveiled its spring/summer 2016 ad campaign with a roster of emerging and established young fashion stars in what must be its biggest campaign ever.

The 40 images, shot by Mario Testino, feature model sisters Ruth and May Bell, Eliza Fairbanks, Bella Yentob, Misha Hart, Hayett Belarbi McCarthy, Dylan Brosnan, Liam Gardner, Sol Goss, Ben Gregory and Louie Johnson.

They’re all Burberry campaign first-timers and their “collective energy and attitude reflect the overall aesthetic and mood for the new season,” the brand said.

The campaign is more edgy and less glam than usual. It also gives extra weight to the labels’ accessories offer as well as the apparel line with its sellout rucksack, its scarves and sunglasses given starring roles.

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