Bubble London: What kidswear brands you need to check out

London’s biggest baby and kids trade show Bubble is back, this weekend the show kicks off at The Business Design Centre in Islington. With over 250 exhibitors on show, here’s a sneak peek of what to expect:

On Sunday the show will be launching Bubble Bump; a new area dedicated to maternity and nursery products. The debut line-up includes brands such as Aden + Anais, Snooze baby and award winning outdoor cover-up brand bundlebean that we are excited to check out.

I’m also looking forward to seeing new exhibitors to the show including London based unisex brand Kidd-in, US based denim brand Haus of Jnr and I won’t be able to resist checking out noodoll [whose Instagram account, I currently can’t get enough of].

Bubble will also be exploring recent collaborations in a new feature called We’ve Got Chemistry where we will see House of Hackney and La Coqueta, Disney and Aden + Anais and more.


Kidswear brand Snooze Baby

House of JNr

Bubble london: House of JNr kidswear brand will be attending


London based unisex brand Kidd-in



WGSN has also been invited to participate in the judging of the raising star award that takes place each season, a great way to highlight new innovative brands starting out and a chance for them to raise their profiles as well as engage with retailers and press.

Make sure you follow Allison Goodfellow-Ash’s instagram for regular visual treats & updates as the show unfolds.

To find out more about emerging kidswear brands and key trends, join WGSN.

Know what’s next. Become a WGSN member today to benefit from our daily trend intelligence, retail analytics, consumer insights and bespoke consultancy services.